"I HAVE A FACEBOOK PAGE."
We like Facebook and have our own business page because it's important and can drive traffic and sales. But Facebook is not a substitute for a website, nor is it the complete answer for social media marketing. Facebook is like having a booth at a farmer's market—lots of foot traffic, but your creative freedom is limited, the signal-to-noise ratio is low and, at the end of the day, the visitors belong to the market (Facebook) itself.
There's more to social media and if you aren't maximizing those opportunities — you're missing sales. A social media campaign is a coordinated marketing effort to reinforce or assist with a business goal using one or more social media platforms. Campaigns differ from everyday social media efforts because of their increased focus, targeting, and measurability.
Need help establishing a social media strategy and developing a longterm plan that delivers your business/products to more potential clients, consumers and markets?
We can help you build a strategy to use social media to engage with followers, connect with new customers, curate content, measure your success, build a contact database — and that's just a start.